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NFPW 2002 Highlights

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The Art of the Storyteller

Ann Wylie claims storytelling is the most powerful form of human communication. She believes in the power of anecdotes. She extols the strength of human emotion. And she encourages writers to seek the moment of change upon which every story turns.

Employing the techniques she preaches, Wylie convinced the NFPW audience that whoever tells the best story wins.

Good storytelling, Wylie said, holds our attention, builds credibility, lingers in our minds, humanizes causes and sells ideas. So important is storytelling, she said, if the writer has a point to make, then a story should be found to illustrate it. Conversely, Wylie said, “If you have a great story, you should find a point.”

Advocating divorce from the inverted pyramid, she offered the IPSR or Introduction, Problem, Solution and Result template as an alternative. However, she advised, “Start with the problem. Storytelling builds from the problem to the result.”

To find the pivotal point of a person’s life upon which to hook the story, Wylie encouraged the audience to ask “When?”She said everyone has critical moments of pain, change, crisis or decision in their lives. “Whatever happened to make them change is the story.”

Once that pivotal moment has been defined, then the writer — like a novelist — can decide how to develop the story’s characters, plot and action, building to the punch line or emotional payoff at the end. “Suspense,” she said, “is the literary device that pulls the reader through the story. It is the most powerful form of action.” When a writer puts the punch line in the lead, Wylie said, the storytelling ends before it starts.

To hone storytelling skills, Wylie encouraged the audience to: Read publications for the sake of good writing. Start an “I wish I’d written that” file. Read as a writer. And adapt the techniques of exceptional writers.

Quoting T.S. Elliot, she concluded, “Amateurs plagiarize, good writers steal.” Steal away.

– Cathy Jelsing

 
 
 
 

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